Photo Video Recording Consent Form

A photo and video consent form, also called a model release, is a signed document giving a photographer, videographer, or organization permission to use a person's image, voice, name, or likeness in photos, video, or other media.

This page covers general United States law on the right of publicity and privacy as it applies to photo and video releases. Specific rules vary by state, some of which, including California and New York, have their own statutes; it does not address the law of any country outside the United States.

If you need something more robust for ongoing commercial use with compensation, see our name and likeness licensing agreement instead. The release below fits one-time or occasional use where the subject is not being paid.

What Is a Photo and Video Consent Form?

A photo and video consent form, or model release, is a written agreement in which a person allows their photograph, video recording, voice, name, or statements to be used by the person or organization recording them. Signing the form does two things: it gives the photographer or organization documented permission to record and publish the material, and it protects them from a later claim that the recording or publication was unauthorized.

The form typically covers three separate permissions: permission to record (to photograph, film, or make an audio or video recording of the person), permission to use the person's name, and permission to publish the resulting material, such as quotes, footage, or photographs, in the organization's publications, advertising, or other media, including online. Some releases limit this use to a specific project; others, like the general-purpose template below, grant broader, ongoing permission.

Why You Need Consent: The Right of Publicity

Every U.S. state recognizes some version of the right of publicity, the legal principle that protects a person's name, image, and likeness from unauthorized commercial use. About half the states have codified the right by statute; the rest protect it through common law privacy or unfair competition claims instead. Because the details differ by state, what counts as a required consent in one state may not be identical in another.

California's version, Civil Code section 3344, makes it unlawful to knowingly use someone's name, voice, signature, photograph, or likeness for advertising or selling a product without their consent. New York's Civil Rights Law section 50 similarly requires the written consent of the person, or if a minor, of the minor's parent or guardian, before their name, portrait, picture, or voice may be used for advertising or trade purposes; using it without consent is a misdemeanor under that statute, and New York's Civil Rights Law section 51 also allows the person to sue for an injunction and damages.

When Consent Generally Isn't Required

California's statute, like most other states' publicity laws, exempts the use of a person's name, photograph, or likeness in connection with a news, public affairs, or sports broadcast or account, since that kind of editorial use is treated as newsworthy rather than commercial. A photo and video consent form is generally needed for advertising, marketing, product packaging, social media promotion, and similar commercial or promotional use, not for a news photograph or interview covering a matter of public interest.

What to Include in a Photo and Video Consent Form

A complete release should address each of the following:

• Identification of the parties. The name of the person being recorded and the name of the person, business, or organization requesting consent.
• Scope of the recording. What the person is agreeing to: being photographed, filmed, or recorded on video or audio, and whether interview statements may be quoted.
• Scope of use. Where the material may be used, such as publications, advertising, broadcast, or the internet, and whether that use is limited to one project or ongoing.
• Compensation. Whether the person is being paid for their appearance or is granting consent without expecting payment.
• Duration and revocability. Whether consent is granted for a limited time or in perpetuity, and whether it can later be withdrawn.
• Signatures and date. Signatures of the person giving consent (or their parent or guardian, if a minor) and the person or organization obtaining it, along with the date.

Consent for Minors

If the person being photographed or recorded is under 18, a parent or legal guardian generally must sign the release on the minor's behalf. New York's privacy statute expressly requires the written consent of a minor's parent or guardian before the minor's name, portrait, or likeness may be used for advertising or trade. Because a minor generally has the right to disaffirm, or cancel, a contract before or shortly after turning 18, under principles such as California Family Code section 6710, many releases involving minors include a signature line for both the parent or guardian and the minor, even though only the adult's signature is legally binding on its own.

If you are unsure how a release should be worded for your situation, the American Bar Association's Find Legal Help directory is a free way to locate a licensed attorney in your state.

Photo and Video Recording Consent and Release Form

Copy the template below, fill in the bracketed fields, and have each party sign. Our forms are free to use.

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PHOTO AND VIDEO RECORDING CONSENT AND RELEASE FORM

Without expectation of compensation or other remuneration, now or in the future, I hereby give my consent to ( name of photographer, videographer, or organization ), its affiliates and agents, to use my image and likeness and/or any interview statements from me in its publications, advertising, or other media activities, including the internet. This consent includes, but is not limited to:

(a) Permission to interview, film, photograph, tape, or otherwise make a video reproduction of me and/or record my voice;

(b) Permission to use my name; and

(c) Permission to use quotes from the interview(s), or excerpts of such quotes, the film, photograph(s), tape(s), or reproduction(s) of me, and/or recording of my voice, in part or in whole, in its publications, in newspapers, magazines, and other print media, on television, radio, and electronic media, including the internet, in theatrical media, and/or in mailings for educational and awareness purposes.

This consent is given in perpetuity and does not require prior approval by me.

Name: ( print name )

Address: ( address )

Signature: _________________________________ Date: _______________

Signature of Parent or Guardian (required if the person named above is a minor)

Signature: _________________________________ Date: _______________

Signature of Photographer/Videographer

Signature: _________________________________ Date: _______________

Signature of Organization

Signature: _________________________________ Date: _______________

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